Many people wish they could work for themselves. They dream of having no boss, no silly policies, and no endless meetings.
Unfortunately, for a lot of folks, it ends there — with dreaming. They never take a step forward and create a business they’re proud of. But you’re different.
We know you’re different because you’re here, researching what it takes to have a successful bookkeeping startup. We have helped thousands of people launch a bookkeeping business and helped them grow and enjoy the freedom of owning their own enterprise.
There are three secrets to keep in mind as you set yourself up for success. But first, you need to make sure you’re ready to launch a company.
Are You Ready to Start a Business?
Before you start your own company, it’s essential to evaluate where you are right now. If you want to succeed, you have to start off on the right foot.
You Understand YOUR Financial Position
In a bookkeeping business, you are handling other people’s finances. However, before you begin, you need to make sure your own finances are in good shape.
You’ll need money to fund your business. This might mean keeping your full-time job for a while and saving up money to use when you launch.
Having money will help you feel confident implementing the three secrets we’re going to share below — especially the first one, which is the most important.
You might decide to run your business part-time, at least for a while, until you build a client base that will allow you to quit your job with confidence. Or maybe part-time is all you need, which makes it even easier to succeed.
Are You Passionate About Bookkeeping?
To succeed in a business, you have to be passionate about it. It takes a lot of work even when you implement a proven plan and move toward success quickly.
In the beginning, you’ll likely be working more hours than you were in your full-time job. You’ll be learning how to provide services and providing those services at the same time. It will probably be stressful for a while.
If you don’t love what you’re doing, you’re not going to last long enough to reap the rewards of success! Before you start your own bookkeeping business, make sure you’re committed and excited about the work it will take.
You Know WHY You’re Making This Move
When things get hard — and they do — it’s tempting to give up. People who persevere are those who have a strong reason why they’re moving into entrepreneurship.
Who are you making a difference for? Maybe you’re setting an example for your kids, or maybe you’re focused on being self-sufficient. Or, perhaps you are focused on the difference you make every day for your clients.
Whatever it is, make sure you have a very strong why. It what will keep you going when things get really challenging.
You’re Ready to Work on Your Mindset
Thinking like a business owner is a lot different than an employee. You have to think in terms of strategy, focus on getting clients, and more.
There’s no “show up, do your job, go home.” You’ll be thinking about your company 24/7. Surprising blocks will come up in your mind, and you need to be ready to work on it.
Being willing to rework your mindset regularly as you grow in your business is essential to succeeding.
You’re Excited to Learn & Implement a Winning System
There’s one thing you don’t have to do when you start a bookkeeping business with us. You don’t have to start from scratch and create the plan yourself!
If you start a Booxkeeping franchise, you’ll have a winning system at your fingertips. Offer a wide suite of bookkeeping services with ease, using our provided technology and training.
Your success is still up to you, but you don’t have to reinvent the wheel to get started. If you’re excited about that, it’s time to get started!
The 3 Secrets of Succeeding as a Bookkeeping Startup
We’ve helped a lot of entrepreneurs like you win though setting up their own bookkeeping business. We know what it takes to succeed. Now that you’re sure you’re ready to own a company, it’s time to learn the secrets of success.
Focus on a Single Niche To Scale Quickly
This is the most important rule for succeeding as a bookkeeping entrepreneur. You have to have a specific type of client you cater to and focus on them to build your business.
Why is a niche so important? First of all, it allows you to target your marketing. A message the resonates with local service providers won’t connect with solo entrepreneurs with lifestyle businesses.
When you have a clear-cut niche, you’ll stand out among your competitors as well. You’re more memorable when you have a targeted message instead of a general focus.
Secondly, a niche helps you connect with your ideal client. Don’t feel bad about the fact that there are some clients you want to work with much more than others. That’s perfectly normal!
When you work with your ideal clients, you’ll do your best work. You’ll be excited to get started every day. It’s a win-win for you and your clients.
Finally, a niche gives you the ability to specialize so that you can offer unique services. A generalist won’t be able to provide the same bookkeeping services that a specialist in local service providers will. Or, if you focus on solo entrepreneurs, you can speak directly to their needs.
Overall, a niche will help you focus your marketing and grow much more quickly. You’ll attract the clients you love to work with. That’s why it’s our number one secret of success!
Cultivate and Develop Your Client Relationships
Many new business owners don’t realize that your current clients are your most important asset. And not for the reason you think! It’s not the money that they pay you today.
It’s the fact that a happy client will refer you to dozens of other people just like them. People who are in your client’s circle are likely to be ideal clients for you as well. And the more people they bring you, the more you grow — without spending on marketing!
As a result, cultivating and developing your client relationships is the second secret to starting a bookkeeping business that succeeds. Bookkeeping business growth isn’t always easy to come by, and referrals are extremely valuable.
Be sure you communicate with your clients frequently, and build a strong relationship. Do nice things out of the blue, and take an interest in their personal details.
Do they have a dog? Ask about it! Follow how old their kids are and what activities they are involved in.
Send cards at the holidays and generally keep in touch. Of course, all of this is based on what’s appropriate for your clients. If they are more private, respect that as well.
The goal is to have your client think of you often and to have positive feelings about you. The more they do, the more likely they are to refer others to your business. That’s how you grow effortlessly!
You can also develop a referral program. Encouraging clients to send their friends and associates your way will help you grow much more quickly.
Have a Well-Defined Process and Business Plan
Having a process in place that’s proven to work takes a tremendous amount of pressure off of you as the business owner. That’s why having a well-defined strategy and business plan is our third big secret.
When you work with Booxkeeping, you get all the systems that are built into a winning franchise, but you get to work from home. You’ll join an elite brand backed with professional support for marketing materials, social media, search engine optimization (SEO), and more.
You’ll have the opportunity to work with a team even though you’re in charge of your own company. As you grow and hire employees, we’ll make sure they have access to the same guidance and support you do.
When you choose Booxkeeping, you’ll be given a comprehensive training program that combines on-site and off-site training. We’ll cover everything from sales and networking to step-by-step processes you’ll use to run your business.
Because you’ll have the process and business plan taken care of, you won’t have to worry about tweaking and fixing your workflows as you go. This will allow you to focus on implementing the first two secrets of success!
Working with a franchise minimizes your risk and removes a lot of the guesswork that usually comes with starting a business. Take advantage of our processes and business plans to help you succeed.
The Benefits of Having a Bookkeeping Business
Why would you want to start a business?
It isn’t about sipping Pina Coladas on the beach, we promise. Having a business is real work, and anyone who tells you otherwise isn’t being honest. But there are a lot of great benefits to having a part-time or full-time bookkeeping company.
Flexibility With Your Time
A regular job has specific hours you must be at work each week, even if it’s part-time. That can be very challenging if you have personal commitments that vary. For instance, if you have children, they usually go to school at specific times each week.
Unless they get sick.
Or if it’s a teacher in-service day.
Or there’s a school break for the holidays.
Or if it’s summer.
You get the idea. There are very few people who don’t benefit from having more flexibility with their time. A business of your own can give you exactly that.
Set your own schedule and weave your hours around appointments, school events, and more. You can work from your home office at times that suit you, even if that time isn’t the same from one day to the next.
Additional Financial Security
Choosing to have your business as a secondary income can help you develop additional financial security. It gives you the extra cash you need to pay down debt, set aside savings, and more.
Having a full-time business can offer more security than a full-time job in many cases as well. Once you get going and have several regular clients, you have multiple streams of income. Each client represents part of that revenue.
In a full-time job, you have one stream of income. You can lose it all in a single day, simply based on the whims of your boss. If you get let go, you go from 100% to 0% in a moment.
When you have your own business, it’s very unlikely that you go from 100% to 0% in a single day. You may lose a client, but you find someone else to replace them. Because you’re always marketing, you’re bringing in new customers consistently.
In that way, a business with several clients is more secure than a single full-time income.
Getting to Do What You Love
A lot of people find themselves in jobs they aren’t very excited about. Maybe the work was fun initially, but you weren’t able to grow and develop, and now you’re bored. Or, perhaps the job description has changed over time, and you don’t do what you signed up for anymore.
When you choose your own business as a bookkeeper, you get to define your own career path. You can choose your niche to ensure you work with the clients you genuinely enjoy. You control your growth and development, and there is always more to learn.
Getting to do what you love is probably the top benefit of having your own bookkeeping business.
Get Started With Booxkeeping Today!
If you’re ready to enjoy the many benefits of having your own bookkeeping startup, we’re here to help. Our systems make it easy for you to learn how to serve clients and how to market and bring in new customers.
You know if you’re ready to have your own company. Remember, you can start on a part-time basis and gradually grow it to full-time if that’s what works best for you.
Ready to learn more? Contact us today to get started!